We would like to share with you some of the aspects you should keep in mind once you start the process of migrating your business to the digital world.
1. Integration process:
Getting to know if plugins or extensions are needed in order to successfully integrate the gateway is a key factor. There are situations in which it is necessary to install a software, this is why you should be aware of your website host´s technical requirements (hosting) or of the technology used for your website.
2. Costs:
You usually have to pay a monthly fee to keep your payment gateway active. Nevertheless, transaction costs may vary depending on both, the gateway and the sales volume.
3. Safety:
Among the most common requirements regarding safety is the SSL certificate. Likewise, every business processing payments, must comply with a set of rules established by the PCI SSC (Payment Card Industry Security Standard Council), and should seek advice about those topics and a trusted supplier to handle these topics.
4. Customized Resources:
This is about reports and graphics that will show you the effectiveness of your strategies so you can adjust and make the proper changes and improve your client´s experience.
5. Accept different types of currency:
This will depend on your target audience and the country where your store is located. However, it is beneficial to offer a variety of foreign currencies so the customer can complete their payments easily.
6. Technical support:
It is crucial to have a 24/7 support and a customer service team that be able to address any issues and questions that may arise from both buyers and suppliers.
7. Optimization for mobile devices:
Purchases made through mobile devices continue grow exponentially. Because of that, it is very important that your gateway be responsive and adapt to yourneeds and allow buyers to feel safe when using their phones or tablets to make a purchase.