3 Benefits of Loyalty Programs
Loyalty programs are among the most effective strategies for merchants to strengthen their customer relationships. The market and its customers expect increasingly more personalization in their shopping experiences. Their behaviors have changed, so these types of programs generate constant feedback and provide direct connections for continuous improvement. – Benefits – Loyalty Motivating customers through positive […]
Gustitos™Go, a partnership with many points in its favor
Gustitos™Go is a loyalty program created by Gustazos™ that awards points (G-Credits™) to users registered in the Gustitos Go platform when they pay with their ATH® card at participating businesses. When you make purchases at Gustitos™Go’s participating businesses using an ATH® card that is properly registered in the program, you receive G-Credits™ equivalent to 7% of your […]
VISA status check messages
Visa no longer allow status check messages of amounts greater or less than USD 1, except for transactions at automated fuel dispensers (AFDs) specifically merchants with the Merchant Category Code (MCC) 5542—Automated Fuel Dispensers. It is important to use a zero-value account verification messages, instead of using a single unit of currency (i.e., USD 1) […]
Tips to prevent fraud
To avoid falling victim to fraudulent card-absent transactions, watch out for these signs: Customer orders larger than normal. Include large quantities of the same items or very expensive items in the order. The client requests that the shipment be “urgent” or “the next day” The customer requests that the order be shipped to an international […]